Keynote speaker, APEX 2026, Las Vegas
I speak about what actually separates the agents who last from the ones who don’t, and why most brokerages lose eight out of every ten people they hire.
Twenty three years in the industry. Junior agent to Managing Director. Two countries, nine awards, and teams that have sold and rented over AED 5 billion in property value.
- APEX 2026 Las Vegas, keynote
- 23 years in real estate
- 9 industry awards
- AED 5bn sold and rented
- 13,500+ on YouTube
APEX 2026 · America’s Property Exhibition
23 to 25 September 2026
World Market Center, Las Vegas, Nevada
Organised by MIE Group LLC
My first keynote in the United States, speaking on agent performance and the operating system behind a month that doesn’t swing.
What I speak about
Three talks, all built from twenty three years of doing the job rather than reading about it. Each can run as a keynote, a breakout or a half day workshop.
Stop guessing your month
Why the good month is always followed by a dead one, the eight week lag that causes it, and the operating system that ends the swing. The talk people quote back to me most.
Why eight of your ten new hires will be gone in two years
Agent churn is almost never a hiring problem. It’s a month one problem. What it actually costs, where it happens, and what to build instead.
Discipline is a design problem
The personal one. 105kg to 82kg, junior negotiator to Managing Director, and what both of those had in common. Honest, uncomfortable in places, and not a motivational talk.
I’ve done the job, not just studied it
Most people speaking about real estate performance have either never carried a target or haven’t carried one this decade. I’ve been a junior negotiator, a top producer, a branch manager and a Managing Director, in the UK and in Dubai, and I still run a brokerage today.
Events and workshops
APEX 2026, Las Vegas
Keynote. World Market Center, Nevada. Organised by MIE Group LLC.
Broker workshop, Dubai
Half day workshop for brokerage owners and their teams.
ASK ASHLEY, live
Every Sunday, 8pm Dubai, on YouTube. Open questions from agents, unscripted.
Booking me for your event
Tell me who’s in the room, what you want them to leave with, and the date. I’ll come back to you honestly about whether I’m the right person for it.
Keynotes, breakouts, half and full day workshops, and in house team training. I travel.
Email a speaking enquiry
Book a call instead
Press and organisers: a bio, headshots and previous talk details are available on request.
Mind · Method · Market
Your real estate coo helps real estate professionals and companies grow through practical training, structured programs, and business consultancy focused on long-term success.
Useful Links
Contact
- +971 52 839 4354
- Info@yourrealestatecoo.com
- Building 11, 304 Bay Square Business Bay